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Dappersmith is a New York-based independent brand strategy and creative consultancy. We build strong brands to manage or make meaningful change, particularly in the areas of healthcare, non-profit, financial services and M&A. From strategy to expression, experiences and execution, we ensure your brand resonates with everyone it needs to reach.

Texas Health Aetna

MAKING HEALTH CARE SIMPLER IN TEXAS

Texas Health Aetna
Texas Health Aetna

MAKING HEALTH CARE SIMPLER IN TEXAS

A CVS Health joint venture to reimagine local health care struggled to gain traction. We helped them refocus and successfully relaunch.

NYC Parks

Teaching New Yorkers How to park

NYC Parks
NYC Parks

Teaching New Yorkers How to park

Let’s show people how much they can do in the parks, said the city. So, together, we did.

HIRERIGHT

SETTING AN INDUSTRY HIRING STANDARD

HIRERIGHT
HIRERIGHT

SETTING AN INDUSTRY HIRING STANDARD

Two leading background screening companies became one global leader. Here’s how we built a brand to match.

THEATRE DEVELOPMENT FUND

OPENING THE PERFORMING ARTS TO ALL

THEATRE DEVELOPMENT FUND
THEATRE DEVELOPMENT FUND

OPENING THE PERFORMING ARTS TO ALL

Through one of Broadway’s biggest backstage brand makeovers, we enabled a silent industry hero to express its worth.

Whatever your challenge we find the way forward together

The trickier the ask, the tighter the answers. Immersing ourselves in each client’s world, we apply our deep experience and varied disciplines to find the strategic and creative solutions that work across culture, operations, products/services and corporate objectives.
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Our clients

We support leaders and organizations with the vision to change and challenge their respective industries.

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